> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.promer.ai/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Get to know Promer plans and credits

Understand Promer plans, credits, and pricing so you can pick the right option for your store.

|| Click ${color}[#00aaff](Settings) in the left navigation, then select ${color}[#00aaff](Payment and plan) to view your current plan and billing details.

### In this article

[1. Promer plans overview](#1-1-promer-plans-overview)
[2. How credits work](#1-2-how-credits-work)
[3. How to buy extra credits](#1-3-how-to-buy-extra-credits)

---
# 1. Promer plans overview

Promer offers four plans: 
* **Free** ($0)
* **Starter** ($9/month)
* **Pro** ($29/month)
* **Unlimited** ($59/month)

Higher plans give you more credits, more ad creatives per month, full access to Promer’s creative toolkit and better support.

The **Free plan** lets you explore what Promer can do at no cost. You get **40 credits per month** and up to 8 ad creatives to try all AI features. To download your creatives and unlock unlimited access, upgrade to a paid plan. The **Pro plan** is our most popular choice for stores running ads every week.


|| ${color}[#007bff](Save 20%) when you switch to ${color}[#002aff](yearly billing). The discount applies automatically at checkout, no code needed.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_myhpul.png)

For full plan details and feature comparison, visit the [pricing page](https://promer.ai/pricing).

---
# 2. How credits work

Credits are how Promer measures your creative generation usage. Every time you generate an ad image, concept, or video, credits are deducted from your balance.

|| Credits are only charged for successful outputs. If a generation fails due to an AI error or timeout, your credits will be refunded.

### Plan credits vs. extra credits

Promer uses two types of credits:

* **Plan credits** are included with your subscription and reset at the start of each billing cycle. Unused plan credits don't roll over to the next cycle.
* **Extra credits** are purchased separately and never expire. They stay in your account regardless of plan changes.

Promer always uses your plan credits first. Once those run out, it draws from your extra credits.

### What happens when you run out of credits?

You can still log in and use Promer. You just won't be able to **generate new ad creatives**. Browsing templates, downloading past creatives, and other non-AI actions are always free. 

To keep generating, you can **purchase extra credits** at any time.

### What happens to credits when you cancel or downgrade?

No. Your unused plan credits remain available for **2 months** after you cancel or downgrade.

Any **extra credits** you've purchased never expire, they stay in your account regardless of plan changes.
---
# 3. How to buy extra credits

You can purchase extra credits anytime to top up your generation capacity. Extra credits don't change your plan or unlock new features, they simply give you more generations.

1. Go to **Settings** > **Payment and plan**.
2. Click **Add credits**.
3. Choose how many credits you want
4. Review the **Credit summary** to see your total and unit price.
5. Click **Get [amount] credits for $[total]** to complete your purchase.

|| Extra credits are added instantly and never expire.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_8b71ae.png)
![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_plju8j.png)

---

### Related articles

* [How to upgrade, downgrade, or cancel your plan](https://help.promer.ai/en/article/how-to-upgrade-downgrade-or-cancel-your-plan-19430ed/)
* [Manage your billing and payments](https://help.promer.ai/en/article/manage-your-billing-and-payments-74dovf/)
* [How to create your first ad with Ad Clone](https://help.promer.ai/en/article/how-to-create-your-first-ad-with-ad-clone-mngovk/)

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| If you have any further questions don't hesitate to contact us via in-app live chat or email at support@promer.ai.