> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://help.promer.ai/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # Create UGC Video Ads Generate authentic, high-converting UGC video ads from your product, script, AI presenter, and voice included. || To get started, go to ${color}[#0008ff](Video ads) and click ${color}[#0008ff](UGC Ads). ### In this article 1. [What is UGC Ads ](#1-1-what-is-ugc-ads) 2. [Select your product and format](#1-2-select-your-product-and-format) 3. [Choose or customize your video idea](#1-3-choose-or-customize-your-video-idea) 4. [Review your script](#1-4-review-your-script) 5. [Fill in missing product views](#1-5-fill-in-missing-product-views) 6. [Generate and caption your video](#1-6-generate-and-caption-your-video) ${frame}[](https://www.youtube.com/embed/Zi85cNvxpkY?si=aIvS3pVXEQ7bfXQF) --- # 1. What is UGC Ads **UGC Ads** turns your product into a ready-to-test video ad in a proven UGC style — no filming, no creators to coordinate, no editing software to learn. With UGC Ads you can: * **Pick from popular UGC formats**, from direct testimonials to day-in-the-life routines * **Get an AI-suggested video idea**, or describe your own angle, hook, or audience * **Generate a full script and video**, complete with an AI presenter, voice, and captions ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_bn0byj.png) --- # 2. Select your product and format 1. Click **Select product** to choose your product and its images. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_1h2kufu.png) ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_uiiz2n.png) **Tips for choosing product images** * **Use clear product views.** More angles help the AI generate a more accurate video. * The number of images you need can vary by format and script idea, you'll be prompted if any views are missing later in the flow. 2. Click **Select format** to choose a UGC format for your ad. **Available formats:** | Format | Best for | | ---- | | **Direct testimonial** | A creator speaks directly to the camera and shares a genuine personal recommendation. | | **Voiceover product review** | Show the product with voiceover narration that highlights what makes it worth using. | | **POV product demo** | Demonstrate the product through hands-on action and clear, close-up product interaction. | | **Problem and solution** | Start with a relatable problem, show the product solving it, then reveal the result. | | **Routine or day in the life** | Place the product naturally into an everyday routine to show how it fits real life. | ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_1ssf35i.png) --- # 3. Choose or customize your video idea Once your product and format are selected, Promer suggests a video idea based on both. Each suggested idea includes: * **Hook**: the opening moment that grabs attention * **Angle**: what part of your product this video sells (a feature, benefit, or use case) and how it's framed * **Visual**: what the video shows, scene by scene * **CTA**: how the video closes Use the arrows to browse other suggested ideas, or click **Add my idea** to write your own. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_eb1jkc.png)**Customize your idea** In the **Describe your idea** box, share your goal, message, or style, for example, *"A TikTok-style video showing why this bag is perfect for daily use."* You can also refine specific parts of the suggested idea using the quick-select options: * **Use this angle** * **Use this hook** * **Target this audience** * **Feature this variant** * **Set the scene in** * **Use this CTA** Click **Generate idea** to apply your changes. **Before generating your script**, review and set up: * **Avatar**: the presenter shown in your video * **Voice**: the voiceover/lipsync style * Format details: resolution, aspect ratio, duration, and language Click **Generate script** when you're ready. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_11f8jez.png) --- # 4. Review your script Promer breaks your idea into scenes and writes a script for your product. Scene types adapt to the format and idea you chose Each scene shows: * **Timing**: the scene's start and end time * **Description**: what the camera shows and how the scene plays out Below the scenes, review the **audio**, the full voiceover script for your video, with a word count to help you stay within your selected duration. Click **Preview voice** to hear it before generating. Turn **Background music** on or off, then click **Generate video** when you're ready. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_1udn2t4.png) --- # 5. Fill in missing product views If your script needs product angles you haven't provided yet, you'll see a **views missing** warning next to your video's name. Click it to open **Product views used for this video**. Here you can see: * Which views are ready (marked with a green check) * Which views are still needed (marked with a warning) For each missing view, you can: * **Generate image**: describe the shot and let AI create it * **Select from product assets**: reuse an image you already have * **Upload image**: add your own photo **If you generate without filling every view**, Promer will warn you before proceeding, showing how many images are missing, your video's total credit cost, and a summary of your video's settings (duration, scene count, aspect ratio, language). You can choose to **generate anyway** or go back to **review product images** first. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_1s92l60.png) --- # 6. Generate and caption your video Once you click **Generate video**, Promer builds your scenes into a finished video. This can take a few minutes, you can wait on the page or check back later. When it's ready, you can: * **Add caption**: choose a caption style and preview it directly on your video before applying * **Download**: save the video to your device * **Push to**: publish directly to your connected channel **Choosing a caption style** Captions are grouped into: * **Dynamic captions**: animated, styled text that moves with your video * **Basic captions**: simple, static caption text Click a style to preview it on your video, then click **Add caption** to apply it. ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_vx5frg.png) ![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_6dewzj.png) --- ### Related articles * [How to use Video Ad Clone](https://help.promer.ai/en/article/creating-video-ads-with-video-ad-clone-14fzeyj/) * [How to use Ad Concept](https://help.promer.ai/en/article/how-to-use-ad-concept-wd7y5s/) * [Edit and refine your ad creatives](https://help.promer.ai/en/article/edit-and-refine-your-ad-creatives-1xof2r0/) || If you have any further questions don't hesitate to contact us via in-app live chat or email at support@promer.ai.