> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.promer.ai/sitemap.xml
> Use this file to discover available pages before exploring further.
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# Animate your ad creatives with Ad Animation

A step-by-step guide to turn static creatives into engaging video ads.

|| To get started, go to ${color}[#00aaff](Video ads) and click ${color}[#00aaff](Ad Animation).

### In this article

1. [What is Ad Animation](#1-1-what-is-ad-animation)
2. [Select your static creative](#1-2-select-your-static-creative)
3. [Choose animation scripts](#1-3-choose-animation-scripts)
4. [Customize your settings](#1-4-customize-your-settings)
5. [Generate and download your video ad](#1-5-generate-and-download-your-video-ad)

---

# 1. What is Ad Animation

**Ad Animation** turns your static creatives into engaging video ads applying winning motion frameworks.

With Ad Animation you can:

* Animate any static creative or uploaded image in minutes
* Pick AI-suggested animation scripts tailored to your creative
* Generate video ads ready for any ad platform

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/recording-2026-04-07-at-141235_1bfvib6.gif)


---

# 2. Select your static creative

Choose a static creative to animate using one of the following options:

**Select from My ads**

1. Click **Select static creative**.
2. Browse your creatives under **All creatives** or filter by **Static**.
3. Click a creative to select it.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_zztie2.png)

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_18fvk29.png)

**Upload an image**

Don't have a static creative in Promer yet? Click **Upload image** to use your own ad.

| For best results, use a static creative in 9:16 or 16:9 ratio. Common ratios like 1:1 and 4:5 may still work but could include black bars around the edges of your video.

After selecting or uploading, Promer analyzes your creative and prepares animation scripts.

---

# 3. Choose animation scripts

AI suggests animation scripts tailored to your creative. Each script offers a different type of motion for your ad.

Every script includes:

* **Tags:** quick preview labels that describe the animation style and focus
* **Brief:** a short description of what the animation will look like
* **Effect**: the specific motion technique applied to your creative

To select a script:

1. Browse the suggested scripts under **Choose animation scripts**.
2. Hover over any script to preview the animation.
3. Click a script to select it.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_1wo5wpw.png)

You can also click **Add my idea** to write your own animation direction, or click **More scripts** to generate additional script options.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_5mo0uk.png)

---

# 4. Customize your settings

Use the bottom bar to adjust your video settings before generating.

**Aspect ratio**

Choose the ratio for your video ad:
* **9:16** - Stories, Reels, TikTok
* **16:9** - YouTube, landscape placements

**Quality**
Select the video resolution. **HD 720** is the default.

**Duration**
Set the length of your animation. Currently supports **8 seconds** (more options are coming soon).

**Sound**
Turn sound **ON** or **OFF** for your animation.

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_qaebm6.png)

---

# 5. Generate and download your video ad

Finally, Click to generate video and wait for it to be completed within a few minutes , then download it. 

![](https://storage.crisp.chat/users/helpdesk/website/-/a/e/1/a/ae1a138c3f867800/image_gks6gn.png)

---

### Related articles

* [How to create your first ad with Ad Clone](https://help.promer.ai/en/article/how-to-create-your-first-ad-with-ad-clone-mngovk/?bust=1774283185767)
* [How to use Ad Concept](https://help.promer.ai/en/article/how-to-use-ad-concept-wd7y5s/?bust=1774283185764)
* [How to create custom ad creatives with Ad Prompt](https://help.promer.ai/en/article/how-to-create-custom-ad-creatives-with-ad-prompt-atr99u/?bust=1774284703877)
* [Edit and refine your ad creatives](https://help.promer.ai/en/article/edit-and-refine-your-ad-creatives-1xof2r0/?bust=1774284732723)

---

| If you have any further questions don't hesitate to contact us via in-app live chat or email at support@promer.ai.